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Mike Dobson,
President of TeleMapics, authors
Exploring Local
Our
blog,
Exploring Local, has developed quite a
following with those interested in Local Search,
LBS, Mapping, Navigation and other Geospatial
applications.
Exploring Local is widely read by people in the
"geospatial" industry, but is also gaining
purchase with financial analysts who have become
interested in our sector since noticing the
exceptional multiples associated with the
Nokia/Navteq and TomTom/TeleAtlas deals of 2007.
If you are interested in the varied uses of
spatial data for commercial activities,
Exploring Local should be on your "to do" list.
Reading
Exploring Local takes a commitment, since the
blog entries are usually an in-depth look at
issues that need to be resolved or improved to
enhance the successful use of spatial data in
commercial applications.
Although not
quite qualifying for the title "eclectic",
Exploring Local covers a broad range of
geospatial activities including diverse
interests such as User Generated Content and how
it will influence that market for map databases.
We always keep an eye on the critical factors
that will enable next big leap in the commercial
use of spatial data.
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Are You
Using Mapping and Local Search to Advantage Your Business?
Service providers
are combining business listings data with search
applications delivered over the Internet, wireless
telephony, Wi-Fi, WiMax and other methods of
increasing the "geospatial-accessibility"
of their customers.
These new
services are producing fundamental changes in
the resources traditionally used by consumers to
select and evaluate purchases of goods and
services. Offline is moving to online
local search. In turn, advertisers are
following their customers and exploiting these
new presentational technologies.
For more
information, see our free, downloadable,
whitepaper on Local Search (to the right). On
the left, is a link to our brief presentation on
why mobile location based services is a prime
component of local search.
The application of
geospatial information to geotarget local search services is
1) opening potentially lucrative markets to
companies capable of providing
spatial search platforms and 2)increasing the
ability of companies using these services to
unlock
new markets for their products and services.
(See this
table
for examples of the types of services available
in the "local search" marketplace.)
Let us help
your business find its way in Local Search,
Location Based Services, geotargeting and the Use of Geospatial Information!
Contact
TeleMapics
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